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Texas Nursery & Landscape Association

 

TNLA Regions

PUBLICATIONS

TNLA Publication Advertising

Advertising Information

TNLA Green Magazine
Membership Directory and Buyers' Guide
Nursery/Landscape Expo Program

Download pdf of Advertising Media Kit

TNLA Green Archives

 

Advertising Information

 

TNLA Green Magazine Value

Audience
All TNLA members including out of state: Grower, Landscape Allied, and Retail. All Texas Certified Nursery Professionals.

Circulation
2600

Function
This monthly trade magazine serves all segments of the Green Industry by keeping the reader informed about the latest government actions and legislative news, new plant information, association news and events, and business/financial articles. It is a great source for classified advertising as well as a way to reach the industry leaders and buyers with a display advertisement. Special Edition: The Nursery/Landscape Expo Show edition (July/August). Mails 11 times a year (monthly except for the special July/August Expo edition) to all TNLA member businesses plus Certified Professionals. Membership is around 1600 firms. Approximately 300 of those firms are located outside of Texas. Membership is equally divided among retail, landscape, grower, and supplier membership categories, with a slightly larger number of landscape firms.

Why advertise in TNLA Green?

2007 Editorial Plan

Rate card

Advertising contract

Ad specifications

Digital specifications

Digital advertising submittal form

TNLA GREEN Magazine
Advertising Rates

Magazine Display Advertising Space Rates (black and white)
 Space
One time
Six time
11 times
  Member Non-Member Member Non-Member Member Non-member
Full page $562 $687 $506 $631 $455 $580
2/3 page 546 581 411 536 370 495
1/2 page island 393 518 354 479 318 443
1/2 page horiz/vert. 375 500 338 463 304 429
1/3 page horiz/vert 356 481 320 445 288 413
1/4 vert. 308 433 277 402 249 374
1/6 vert. 239 364 214 339 194 319
Inside Covers 637 762 573 698 516 641
Back Cover 702 827 632 757 570 695
Centerspread $1203 $1328 $1083 $1208 $974 $1099

Color
Four Color Process: add $700 to space rate
Matched PMS color: Add $250 per color

Designated placement: add $100
Files submitted other than PDF, JPG, EPS, or TIF format: add $50

Advertising Deadline: First of the month preceding publication: i.e. the deadline for May issue is April one. TNLA GREEN publishes monthly except for August.

Classified ads: 50 cents per word. All classified ads must be paid in advance. Call TNLA at 800.880.0343 or email scott@tnlaonline.org.

To Place Advertising:
TNLA Green advertising is managed by Scott Richard
Scott can be reached at 512.280.5182 or 800.880.0343 in the United States

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TNLA Green Archives


May 2008
April 2008
March 2008
February 2008
January 2008
December 2007
November 2007
October 2007
September 2007
July/August 2007
June 2007
May 2007
April 2007
March 2007
February 2007
January 2007
December 2006
November 2006
October 2006
September 2006
July/August 2006
June 2006
May 2006
April 2006
March 2006
February 2006
January 2006

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Membership Directory and Buyers' Guide

Audience
All TNLA members including out of state: Grower, Landscape Allied, and Retail. Distributed at Green Industry trade shows

Circulation
4000

Function
A directory of TNLA membership by alphabetical listing and by region. Includes all committees and organizational information, maps and physical location of TNLA Grower Members The Buyers' Guide lists Grower and Supplier member products and services and is used year-round as a resource guide. Published in June each year.

Why advertise in the Membership Directory and Buyer's Guide?

Rate card

Advertising contract

Ad specifications

Digital specifications

Digital advertising submittal form

Advertising Rates

Membership Directory and Buyers' Guide Display Advertising Space Rates (black and white). Buy space in both the Directory and Expo Program and save.
 Space
Directory Only
Cost Each, Directory and Program
  Member Non-Member Member Non-member
Full page $1225 $1350 $1760 $1885
Tab pages 1350 1475 xxxxx xxxxx
1/2 page island 885 1010 833 958
1/2 page horiz/vert. 751 876 710 835
1/3 page horiz/vert 565 690 535 660
1/4 vert. 411 536 390 515
1/6 vert. 318 443 298 423
1/8 page 236 361 226 351
Inside Covers 1668 1793 1585 1710
Back Cover 1853 1978 1760 1885

Color
Four Color Process: add $700 to space rate
Matched PMS color: Add $250 per color

Designated placement: add $100
Files submitted other than PDF, JPG, EPS, or TIF format: add $50

Advertising Deadline: First of the month preceding publication: i.e. the deadline for May issue is April one. TNLA GREEN publishes monthly except for August.

Advertising Deadline: April 15

To Place Advertising:
TNLA Green advertising is managed by Scott Richard
Scott can be reached at 512.280.5182 or 800.880.0343 in the United States


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Nursery/Landscape Expo Program

Audience
buyers and all exhibitor companies participating in the a annual Nursery/Landscape Expo (representing 43 states and 13 foreign countries).

Circulation
9000

Function
Lists all exhibitors, booth numbers, exhibitor contacts, and Expo hall information. Includes a products and services guide used for location of products and services during and after the Expo.

Why advertise in the Expo Program?

Rate card

Advertising contract

Ad specifications

Digital specifications

Digital advertising submittal form

Advertising Rates

Expo Program Display Advertising Space Rates (black and white). Buy space in both the Expo Program and the Membership Directory and Buyers Guide and save.
 Space
Expo Program Only
Cost Each, Directory and Program
  Member Non-Member Member Non-member
Full page $1225 $1350 $1760 $1885
Tab pages 1350 1475 xxxxx xxxxx
1/2 page island 885 1010 833 958
1/2 page horiz/vert. 751 876 710 835
1/3 page horiz/vert 565 690 535 660
1/4 vert. 411 536 390 515
1/6 vert. 318 443 298 423
1/8 page 236 361 226 351
Inside Covers 1668 1793 1585 1710
Back Cover 1853 1978 1760 1885

 

Color
Four Color Process: add $700 to space rate
Matched PMS color: Add $250 per color

Designated placement: add $100
Files submitted other than PDF, JPG, EPS, or TIFf format: add $50

Advertising Deadline: First of the month preceding publication: i.e. the deadline for May issue is April one. TNLA GREEN publishes monthly except for August.

Advertising Deadline: June 15

To Place Advertising:
TNLA Green advertising is managed by Scott Richard
Scott can be reached at 512.280.5182 or 800.880.0343 in the United States

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